'I Feel Good!' Experience

Aqui Terme, Italy

Combining leadership training, personal development, and peer knowledge exchange in the stunning Piemonte region of Italy

Morsasco Castle

Where better than the UNESCO World heritage area of Piemonte Italy for our annual I Feel Good! experience?

The program, combining leadership training, personal development, and peer knowledge exchange, is designed by leaders, for leaders.   Our focus is to help you improve YOU and your business. You’ll master new self-improvement tools and exchange knowledge with your peers. This is your chance to engage in coaching discussions, rejuvenate, take stock of your personal achievements, and work on your leadership style.

With the help of the peak performance tools Paul talks about in his latest book, Demigods, Aliens, and Ordinary People, you’ll master goal setting, persistence, the Team Effect, and wellbeing.

Don’t come alone! The I Feel Good Experience provides a great opportunity to bring one of your most important leaders either as reward for their hard work and dedication, or as part of the grooming process leading to succession or, an effective way to retain key individuals in your organization.

Relax / Recalibrate/ Recharge

Relax in a traditional and breath-taking part of Piemonte, renowned for its Agrotourism and healing thermal waters.

Recalibrate your senses; you work hard so it’s OK to put aside some time for you and your business.

Walk away completely recharged and ready to face your next challenges in business.


Piemonte, in Northern Italy, can be reached in under two hours by car from Milan’s Malpensa airport. We’ll be staying near the chic town of Acqui Terme, enjoying its two-thousand-year history and breath-taking landscapes.

Famous for its natural, hot, therapeutic springs, Acqui Terme is the place to go to enjoy thermal waters in the Piemonte region and is among the most famous in Italy, not only for the quality of its resources, but also for the various treatments available in specialized centers.

Acqui Terme offers visitors a complete set of cultural, cooking experiences, a good vibe, and a story about the simplicity and beauty of living in a traditional Italian province.

The region serves fine gourmands; the local recipes are fantastic; and its sparkling wines kept cool in unique cellars, make you wonder why you haven’t come here before!

The shelves of Terme&Vino, the wine cellar of the Robellini Palace, have gathered world famous wines, including 9 DOC and 3 DOCG wines. Among them we can find the star of the region Brachetto D’Acqui DOCG. Wine and local cuisine represent a significant source of income for the region and play a fundamental role in tourism, with vineyards and hills listed by UNESCO World Heritage.

'I Feel Good!' Experience, Conference venue: Morsasco Castle


Only a few kilometres from Acqui Terme is the fortified thirteenth-century Morsasco Castle, which stands majestically on the top of a hill. Built for defence, the castle is today open to all those who want to discover it.

The gardens are spectacular, with panoramic terraces looking towards the Monferrato hills, the Alps, and the Apennines. The chambers with their original mural paintings and chimneys that carry traces of wood fires that have been lit in heavy winters for many centuries add to the charm. From a prison to a winery, the romanticism of the castle cannot be equalled.

The current owner, the famous yacht designer Mr. Aldo Cichero and his life partner Franca Mollo bought the dilapidated castle in the 1980s.

They refurbished the imposing building and opened it to the public so that we can enjoy the spectacular beauty of this special place, with its troubled past and medieval charm.

Morsasco Castle is our venue where the learning, best practice discussions and exchanges will take place!

Our Methodology: Relax / Recalibrate/ Recharge

An opportunity to sustain coaching discussions with Paul Renaud, sample new techniques that help you grow, share business practices and challenges from fellow guests, all in a convivial setting.



• Try out new exercises and breathing techniques.

• Experience Piemonte’s UNESCO World heritage hills with their numerous wineries and orchards complete with hospitality, food, history, and culture.

• Discover agrotourism and the “Garden to table” concept by sampling locally grown products.



• Review and sustain the changes adopted in Coaching.

• Identify the potential barriers to change

• Learn from others on how to ensure change.

• Benefit from pragmatic take-aways and shared experiences.



• Discover the benefits of wellbeing and feeling good for you and for your business.

• Plan and become the better version of you through Peak performance tools.

• Benchmark with peers and come home with a new approach and best practises.

• Make the most of effective networking opportunities.

”I Feel Good!” Experience Agenda

Yoga sessions will take place at an Italian villa in Castel Rocchero

Our Yoga instructor uses traditional Pranayama and Hatha yoga and welcomes all levels, from novices to more experienced yoga enthusiasts.
Peak performance tools, breathing exercises, and wellbeing are designed to be fun, practical, and applicable to your personal and business life. All activities are adapted to the level of each participant.

Program fees

€3900 + VAT / participant *

€3700 + VAT / participant for 2 participants

€3500 + VAT / participant for 3 participants and more

Spouse or partner package: Excludes coaching and team facilitation:  €2149 +VAT

Deposit to book your place, non-refundable: €1400 + VAT. Final balance due 30 days before event start date.

* COVID considerations: We will keep in touch with the Italian authorities to monitor the conditions in which tourists can visit Italy and we will inform you of any changes. Should our event be cancelled due to the Italian borders being closed to tourists, deposits will be refunded.

    Please be aware that the Italian authorities may ask for additional COVID tests (currently free) or a vaccination proof at the border.

What’s included:

    3-day executive program, hotel accommodation for 4 nights.

     Meals including: 4 breakfasts, 3 lunches, and 3 dinners. **

    The activities included in the program (yoga, workshops).

    1:1 follow up coaching session via Zoom, with Paul Renaud, two months after the retreat.

    Use of villa/location premises.

    Yoga equipment (mats and ropes).

    All transfers and transportation to/from Malpensa airport (bus ) to hotel, transportation in Piemonte area.

** Some agenda changes to the menu may be adjusted because of COVID considerations.

What’s not included:

    Tips, alcohol, and drinks outside of meals.

    Extra stay and travel outside of agenda.

    Travel insurance.

    Flight to/from Malpensa airport.

    COVID tests.

Practical details

The preferred way to get to the location from outside Italy is to fly to Milan (Malpensa airport) where we will pick you up.

Meet the team behind the ‘I Feel Good Experience!’ project

Paul Renaud

Paul J.R. Renaud is a Professional Certified Coach (PCC), Networking specialist, TEDx Speaker, and author. Driven to help people perform above expectations, he coaches individuals, teams, and organizations. At the intersection of doing what he enjoys and what he’s destined to do, he facilitates complete client transformation while embracing change.

With a career that spans 37+ years in business, Paul has worked at senior management and executive levels and coached multinationals such as Adobe, Bitdefender, Coca-Cola, Endava, Fokker, Google, ING Bank, ORTEC, Philips, Toyota, UPS, and other great clients. He has lived and worked in Asia, South America, North America, Europe, and Africa.

His latest book Demigods, Aliens and Ordinary People highlights 14 tools of Peak performance. His previous book A Networking Book, is available on Amazon.com and Audible.com. His I Feel Good newsletter deals with coaching and peak performance.

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Maria Andrei

Maria Andrei has been an Artistic Director for TV shows and productions and a Fashion and Beauty director with magazine such as Cosmopolitan, Beau Monde, Burda, and Eve. As a Wardrobe designer, she has worked with some of the best brands and production teams on the local and international market. Most recently, she has focused on writing about lifestyle.

She is passionate about the food, customs, history, and culture of Italy. For spouses and partners not participating in the full program, Maria will be happy to tour and show our guests shopping areas and other attractions.

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Kim Budolph Johansen

Kim has an MBA from 1993 worked at C-level in Sales and Marketing prior to building his own consultancy in 2015. From here he has expanded his outreach globally within three main services: executive coaching, workshops focusing on commercial leadership, and headhunting. Kim’s core competencies are leadership and commercial excellence honed in foodtech, life science, biotech, medtech, and cleantech.

Today, Kim helps companies establish a strong performance-based, commercial platform through Value Based Business comprising executive coaching, neuroscience, and a feedback culture based on emotional and conversational intelligence.

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Dr. Petra Müller-Demary

Petra supports her clients as an Executive Coach (PCC), Team Coach and Business Consultant to step into their desired future and to achieve more with less effort. She has +30 years of experience in business and management development. In 2013 she founded Solutionsurfers Romania, an international accredited coaching school (ICF), supporting individuals and organisations to develop a leadership culture that enables people to blossom into the best version of themselves. Originally from Germany she has been living in Romania for almost 30 years, working with clients all over Europe and in various industries (such as Microsoft, Deloitte, Continental, ING, Novartis etc.)

Contact us to book 'I Feel Good!' Experience

acqui terme
Downtown Aqui Terme

For reservation and information, please send us an e-mail at:


or contact me on phone: + 40 743 180 012