Marketing that generates Top Line Revenues implies Marketing initiatives that produce a significant return on the Marketing dollars spent. On the topic of integration, budgets and measuring results I have…
Posts Taggedmedia
Of course the campaign is integrated… next pitfall
As a continuation of my last post on the topic of campaign integration, I have found that the following pitfalls are common when we think that the campaign is integrated….
Of course the campaign is integrated…
It’s a common question when the Marketing leader gets ready to listen to a campaign organized by the agency. Is the campaign integrated? To which the agency responds: Of course…