The word Coach can mean different things to different people. To keep it simple, Coaching implies a change.
Why a COACH?
A Coach facilitates change.
You use a Coach to change something about your leadership style because:
1) You realize that you need to change,
2) You realize that you want to change,
3) You need help to make that change.
Changing is not easy. In fact a lot of us resist change. Changing makes you uncomfortable, uneasy and it’s a bit disorienting.
So why do people change or better still recognize that they have to change? Why is this a big deal?
A great book on Coaching and the need to change was written by Marshall Goldsmith and it’s called ‘What got you here won’t get you there’. The title is straightforward. If you are where you are today in your current position, you most probably got there because of your skills, hard work, the right environment, a nice break or even luck.
However as you strive to get to the next level you may have noticed that you are not reaching that new promotion or you are being bypassed. Why is this?
Perhaps the very reason that you got you there in the first place is preventing you from getting where you want to be.
This is where change comes in. The Coach can highlight your weaknesses and less than optimal behavior since it’s virtually impossible to assess one’s behavior or style objectively and identify the reasons our career is on ‘stand by’. The Coach identifies areas that you need to change.
In my Executive Coaching practice I import essential elements of Neuroscience (Brain Science) or brain based interventions. Without getting too technical Brain Science is a research based method developed by a leading organization called Neuromindfulness Institute ( https://neuromindfulnessinstitute.com/). Brain Science provides us with good news. It proves that as adults, we can change. Our brains have enough neuroplasticity; in other words we can change the way we interact with people even if we’ve been leading in a certain way for many years.
Brain Science can be applied to any level of your organization and facilitates change because the focus is on the brain and not on personal behavior thus making it easy for participants to engage in change. The brain can change, therefore we can change.